It’s perhaps unfathomable for diehard Windows Phone users, but Nokia had
once considered going the way of Android before Microsoft bought it
out.
The New York Times reports that Nokia had the blueprints all drawn up for an Android version of the Lumia phone before this month’s $7.2 billion buyout by Microsoft.
The “Android Lumia” was apparently a fallback for Nokia in case it
decided to rescind its deal with Microsoft. And it wouldn’t have been
too hard to make the switch, at least hardware wise.
Simply porting over Android probably wouldn’t have fixed Nokia’s
problems. The company would have faced extreme competition against
Samsung—which currently holds the top spot for global phone sales—not to
mention that there are also plenty of other Android phone
manufacturersstruggling to make any money, despite their solid hardware.
But Nokia is, as we wrote a
while back, hemorrhaging money. It posted a $196 million loss in the
first quarter of 2013, and its shareholders were begging CEO Stephen
Elop to take a different approach with its business. Despite Elop’s
protests to “give in” to the operating system, it comes as no surprise
that this was considered as the last resort. Analyst Patrick Moorhead,
of Moor Insights and Strategy, had told us that “Nokia would be
incredibly competitive if [it] moved to Android. With that great camera
software, [it] could definitely give Samsung a run for its money.” Now
we’ll never know if this would have come true.
It would have been a great risk to come out with a new operating system after having been identified as the Windows
Phone for some time now. Entering an already saturated market with a
new identity would have proved too risky for company—and too confusing
for consumers.


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